You worked so hard last year to organize, prepare, and write your submissions, making sure that they reflect your firm’s best work.  With the pending launch of this year’s major rankings in Chambers, Legal 500, IFLR1000, among others, it is time to get ready for launch day so that you can make the most out of the results!

1. Have last year’s firm and lawyer rankings to hand 

This is the first thing to do. Once the rankings are published, the previous ones and juicy editorials are wiped from the website. Therefore, it is imperative that you prepare and collate that beforehand.  

2. Take a holistic approach

It is important to view the results not only in terms of practice areas, departments and lawyers but, as a firm as a whole. Prepare a spreadsheet with all the ranking changes in one place, so it will be easier to view the data more widely and allow you to prioritize for the next round.

3. Analyze the market 

It’s important to see how your market has changed, which practice areas experienced the most/least changes, and how peers and competitors performed. By taking an inventory of the rankings in your jurisdiction, you can see essential market trends. 

4. Take a deep breath

A directory launch can be a stressful day for any firm. It is important to remember that changes do happen. These guides, going back decades, are evolving and expanding all the time, reflecting the vibrant markets they serve. Whatever happens, good or disappointing, you are building a platform and helping clients understand what you do well in the market, which remains priceless.